Dubai, 11 December 2017 - Two supermodels appearing at the very first Dubai Modest Fashion Week used the opportunity to promote greater interaction and tolerance between diverse groups of people. Talking to media after the opening two Modanisa fashion shows on Friday evening, Turkish supermodel Tülin Şahin and American-Somali hijabi model Halima Aden said, “The world needs all of us to be less judgmental. We should be embracing each other, not labelling and pushing away people just because they are different to us.”
The two women had jetted into Dubai to take part in shows being curated by modest fashion giant and online retailer Modanisa.com. Aden opened Dubai Modest Fashion Week (DMFW) on Friday evening, walking exclusively for bridal wear and evening gown designer Raşit Bağzıbağlı. On Saturday, Şahin was on the catwalk for Selma Sarı, whose show on the outdoor catwalk had to be abandoned on Friday following torrential rain. While both models come from Muslim backgrounds, the two practice their faith very differently. 20-year-old Aden, who maintains her conservative dress on and off the catwalk, is the poster girl for young Muslim women after becoming the world’s first hijab-wearing model. 36-year-old Şahin, named ‘one of the 50 best models in the world’ by Allure Magazine last year, has never before participated at a modest fashion event.
Quickly bonding during rehearsals for DMFW, the two later posed for media and took selfies with dozens of young guests at the event. In response to media questions, Şahin and Aden said there was a need for “greater connectivity between diverse people”, adding that people should “respect the choices people make about how they dress and choose to live their lives.”
Since launching in Istanbul in April 2016, all three Modanisa-backed Modest Fashion Weeks have sought to create a global and inclusive platform for women involved in the rapidly growing sector. The multi-billion dollar industry caters to tens of millions of women who prefer to dress elegantly, yet more conservatively. Turkish designer Selma Sarı has become one of the most popular modest fashion labels, and she showed why on the podium at DMFW on Saturday.
Sarı chose white, silver and other soft colours for her jumpsuits and dresses. The collection is inspired by the Diwali Light Festival, an annual celebration popular across the northern hemisphere that signifies the triumph of light over darkness, and goodness over evil. In her design notes, Sarı says those who own a piece from this stunning collection can conjure up their own magical story: her highquality handmade pure silk fabrics are lit-up by Swarovski’s sparkling stones and pearls that mystically shimmer with movement while creating an elegant, modern identity.
Sarı’s collection was one of 30 fashion shows which took place at Burj Park, a stunning outdoor location at the foot of Burj Khalifa, the world’s tallest building. As name sponsor for DMFW, Modanisa collaborated with event organisers Think Fashion and Red Connect, and their main partner EMAAR, to create an action-packed schedule. The three-day event in downtown Dubai included catwalks by designers from around the world, boutique shops, workshops, and networking opportunities for buyers, designers and global influencers, such as Dina Tokio, Isra Chaker, Mariah Idrissi, Nabiilabee, and Gauahar Khan. Full event details, the catwalk schedule, brands, sponsors, and special guests can be found on the event website www.dubaimodestfashionweek.com